Strategy
How to Choose a Real Estate Website Template That Converts
A practical framework for selecting the right real-estate website foundation for your agency.
2026-01-28 · imwork Team
Start with business model fit, not aesthetics.
If your agency relies on buyer leads, your template needs neighborhood pages and fast listing discovery.
If seller leads are the priority, valuation CTAs and social proof blocks should be above the fold.
Look for a template that supports both SEO landing pages and frictionless contact paths.